You’ve probably got some questions about how all this works. Here are a few bits of Q+A to get us started. If you have more questions, by all means let us know and we’ll get some more answers posted.
What kind of recommendations will I get?
You’re going to get recommendations that fall into a variety of flavors:
- Things to help you reach more people.
- Things to help you reach the right people.
- Things to help us make better recommendations.
- Things to help your site visitors accomplish the tasks they set out to do on your website.
How does WTDWTN know what I should do?
WTDWTN will be asking you about you and your company each month as well. Because the more we know about what resources you have and what things you like to do, the better we can be about giving you the right recommendations.
If I put on my pointy-head hat I could draw a Venn diagram that has two circles that interact:
- Your web analytics tells us about your customers.
- Your answers to our questions tells us about your capabilities.
This is important because if you have a 20 person division devoted to making content for your website we’d have a different recommendation than we would if you were a one-person shop trying to make ends meet.
Throughout the length of our work together, What To Do With The Numbers will continually learn more about you and your audience. That way the recommendations get better and better.
What about fancy reports and charts and graphs?
We’re not doing reporting at this stage. We might offer it in the future. But frankly, when we’ve done this sort of thing in the past no one reads them. And they take a long time to make because we don’t like to show totally useless info just because we can. So for now, we’re not offering reports and charts and graphs.
Instead, we’re offering the important part: what to do with the numbers.
What insane algorithm are you using to do this?
We’re not using an algorithm. We’re using an insane staff of humans lead by Gahlord Dewald. The API for Gahlord involves feeding him a lot of sushi, but he’s been known to settle for edamame for low-volume requests.
Why is this website so plain?
Because we’re doing this for ourselves as well. We’re starting with a website that took 30 minutes to make. Now we’re giving ourselves five things to do each month as well. When we have data to suggest we make our site less plain then we’ll get all crazy with the design.
What if I want to do this but I don’t want to scroll back up and click on some link just to fill out the form?
We have you covered:
If you need any more info, contact gahlord (at) thoughtfaucet (dot) com.